Magnetized for Good

Mission to Magnetize

At the heart of Fundae's mission is a desire to inspire change in society's consumption habits, reduce fashion waste, promote ethical workforce practices globally, and give back to those in need. Holly's thirst for purpose, combined with her passion for bright, colorful, and sustainable fashion sprinkled with a elements of personalization with our patent-pending magnetic hardware, ensures that every product puts the heart and sole of the people and the planet first.

With Love,

Made in Italy

Where the sea kisses the land and fresh salty air dances through rolling hills of green across the vineyards and golden sunflowers, lies a slice of heaven on Italy's east coast. Here, in a land where lemons grow larger than your head and life moves slowly—"piano, piano si va lontano" (slowly, slowly you go far)—quality is the heartbeat. The people are kind and a bit lost in time, yet are masters of their craft. Luxury here is slow-churned, honoring artistry and respecting the beauty of creation. Known as the "Shoe Capital of the World," this region is home to the finest artisans crafting luxury shoes with love. Amore!

Sustainably Haute

Less Climate Hot

Fundae is on the forefront of footwear evolution: Moving from impersonal to personalized, changing single-use to multi-use, reducing fast fashion consumption to educating and embracing slower fashion, evolving profit-centric to purpose-driven businesses. 

Fashion is the world’s 2nd largest contributor to waste, vastly inflicting negative impacts on climate change. Massive over-production using harmful materials that pollute the environment. Fundae's solution addresses the pressing issue of climate change by revolutionizing the fashion industry's achilles heel of sustainability with our plant-based materials and multi-use system. It’s past time to solve this crisis!

Timeless Curations

Where Stilettos Meet the Sand

Italy feels like home to me—the coastal air, sailboats on crystal blue waters, and the fresh, salty beach vibes remind me of my Southern California roots. But there's also a touch of luxury that echoes the big cities I love. The sound of stilettos on cobblestones is music to my ears. Here, I can wear stilettos in the sand and build my dream of making stilettos from the sand. Fundaes are crafted from the earth, using lush plants and nutrients that nourish the planet and biodegrade when worn out. From plant-based materials to custom recycled rubber soles sourced from Italian luxury automobiles, every detail is carefully curated in vibrant, bright, and beautiful colors inspired by our world.